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Part Ⅰ PRELIMINARY 初级1

Unit 1 Business Reception 商务接待1

Section A:Phonetics 语音1

Section B:Dialogues 对话2

1-1 Meeting a Guest at the Airport 在机场接客人2

1-2 Meeting an Individual in the Office 在办公室接待来客3

Section C:Listening 听力5

Unit 2 Making Introductions 介绍6

Section A:Phonetics 语音6

Section B:Dialogues 对话7

2-1 Introducing a Friend to Other People 将朋友介绍给其他人7

2-2 Introducing Oneself 自我介绍7

Section C:Listening 听力10

Unit 3 Expressing Apologies and Farewells 道歉和告别11

Section A:Phonetics 语音11

Section B:Dialogues 对话12

3-1 Talking about the Damage of Goods 谈论货物的损坏12

3-2 Saying Goodbye to a Business Partner 和生意伙伴告别13

Section C:Listening 听力14

Unit 4 Expressing Agreement and Refusal 同意和拒绝16

Section A:Phonetics 语音16

Section B:Dialogues 对话17

4-1 Agreeing to Attend the Party 同意参加晚会17

4-2 Refusing to Visit the Factory 拒绝参观工厂18

Section C:Listening 听力19

Unit 5 Expressing and Responding to Thanks 感谢及其应答20

Section A:Phonetics 语音20

Section B:Dialogues 对话21

5-1 Expressing Thanks 表示感谢21

5-2 Responding to Thanks 答谢22

Section C:Listening 听力24

Unit 6 Visiting Activities 参观活动25

Section A:Phonetics 语音25

Section B:Dialogues 对话26

6-1 Visiting the Showroom 参观展销厅26

6-2 Visiting the Factory 参观工厂27

Section C:Listening 听力29

Unit 7 Making and Answering the Phones 打电话和接电话31

Section A:Phonetics 语音31

Section B:Dialogues 对话32

7-1 Making the Phones 打电话32

7-2 Answering the Phones 接电话33

Section C:Listening 听力35

Unit 8 Miscellaneous Activities 其他活动36

Section A:Phonetics 语音36

Section B:Dialogues 对话37

8-1 Traveling 旅行37

8-2 Shopping 购物38

Section C:Listening 听力40

Part Ⅱ INTERMEDIATE 中级42

Unit 1 Establishing Business Relationships and Forms of Trade 建立业务关系和贸易形式42

Section A:Background 背景知识42

Section B:Dialogues 对话43

1-1 Establishing Business Relationships 建立业务关系43

1-2 Looking for an Agent 寻求代理44

Section C:Listening 听力48

Unit 2 Inquiries and Specifications 询价和规格49

Section A:Background 背景知识49

Section B:Dialogues 对话50

2-1 Making Inquiries 询价50

2-2 Consulting Specifications 询问规格51

Section C:Listening 听力53

Unit 3 Offer and Counteroffer 发盘和还盘55

Section A:Background 背景知识55

Section B:Dialogues 对话56

3-1 Making an Offer 发盘56

3-2 Making a Counteroffer 还盘57

Section C:Listening 听力59

Unit 4 Quotation Calculation and Commission 报价计算和佣金61

Section A:Background 背景知识61

Section B:Dialogues 对话62

4-1 Quoting the Unit Price 报单价62

4-2 Discussing the Commission 讨论佣金63

Section C:Listening 听力65

Unit 5 Quality and Quantity 品质和数量67

Section A:Background 背景知识67

Section B:Dialogues 对话68

5-1 Consulting Quality 询问产品质量68

5-2 Talking about Quantity 讨论数量69

Section C:Listening 听力71

Unit 6 Price 价格72

Section A:Background 背景知识72

Section B:Dialogues 对话72

6-1 Selecting Trade Terms 选择贸易术语72

6-2 Negotiating Terms of Price 价格条款的洽谈73

Section C:Listening 听力75

Unit 7 Packing 包装77

Section A:Background 背景知识77

Section B:Dialogues 对话78

7-1 Obtaining Information about Materials of Packing 获取包装材料信息78

7-2 Confirming Terms of Package 确定包装条款79

Section C:Listening 听力82

Unit 8 Shipment 装运83

Section A:Background 背景知识83

Section B:Dialogues 对话84

8-1 In-time Shipment 及时装运84

8-2 Terms of Shipment 装运条款85

Section C:Listening 听力87

Unit 9 Insurance(Ⅰ) 保险（一）88

Section A:Background 背景知识88

Section B:Dialogues 对话89

9-1 The Changes of Personal Information 个人信息的变更89

9-2 Talking about the Job of Insurance Agent 谈论保险代理人的工作89

Section C:Listening 听力91

Unit 10 Insurance(Ⅱ) 保险（二）93

Section A:Background 背景知识93

Section B:Dialogues 对话93

10-1 The Delivery of Insurance Policy 送保单94

10-2 Talking about Insurance Plan 谈论保险计划94

Section C:Listening 听力96

Part Ⅲ SENIOR 高级97

Unit 1 Payment 支付97

Section A:Dialogues 对话97

1-1 Discussing Ways of Payments 讨论支付方式97

1-2 Terms of Payment 支付条款98

Section B:Topic Discussion 专题讨论101

Careers 职业101

Section C:Listening 听力102

Unit 2 Claim and Arbitration 索赔和仲裁103

Section A:Dialogues 对话103

2-1 Lodging the Claim 索赔103

2-2 Arbitration in China 在中国仲裁105

Section B:Topic Discussion 专题讨论109

Culture 文化109

Section C:Listening 听力109

Unit 3 Letter of Credit 信用证111

Section A:Dialogues 对话111

3-1 Establishment of L/C 信用证的开立111

3-2 Amendment to L/C 信用证的修改112

Section B:Topic Discussion 专题讨论114

Transportation 交通114

Section C:Listening 听力115

Unit 4 Negotiation and Contract-making 合同谈判和签订116

Section A:Dialogues 对话116

4-1 Negotiating Contracts 合同谈判116

4-2 Signing Contracts 合同签订117

Section B:Topic Discussion 专题讨论119

Hobbies 爱好119

Section C:Listening 听力120

Unit 5 Marketing 营销122

Section A:Dialogues 对话122

5-1 Distribution Channels 分销渠道122

5-2 Brand Strategy 品牌策略123

Section B:Topic Discussion 专题讨论125

Service 服务125

Section C:Listening 听力126

Unit 6 Public Relation 公共关系127

Section A:Dialogues 对话127

6-1 Arranging a Press Conference 安排记者招待会127

6-2 Market Research 市场调研128

Section B:Topic Discussion 专题讨论131

Education 教育131

Section C:Listening 听力131

Unit 7 Welcome and Farewell Speech 欢迎词和欢送词133

Section A:Dialogues 对话133

7-1 At the Airport 在机场133

7-2 At the Dinner 在晚宴上134

Section B:Topic Discussion 专题讨论136

Automobiles 汽车136

Section C:Listening 听力137

附录1 Tapescript and Keys录音稿和答案139

附录2 《商务英语口语》培训指导与建议153