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Chapter1

Section A American Government's Role in the Economy美国政府在经济中的作用1

目录1

Chapter2

Chapter3

Chapter4

Chapter5

Chapter6

Chapter7

Chapter8

Chapter9

Chapter10

Section B The Economy of th eEuro Area欧元区经济11

Chapter11

Chapter12

Chapter13

Chapter14

Chapter15

Chapter16

Section C Japanese Economy日本经济16

Chapter17

Chapter18

Chapter19

Section A Foreign Commodity Trade对外商品贸易24

Section B Progress on Trade will Help Developing Countries贸易进步将帮助发展中国家37

Section C Trade Development:Involving the Business Community贸易发展：与贸易集团有关44

Section A Incentives-based Competition for FDI基于刺激的吸引外国直接投资竞争51

Section B IncentiveCompetition刺激竞争62

Section C The Brazilian Experience巴西的经验71

Section A Multinational Corporations跨国公司77

Section B Opportunities andRisks国际贸易中的机遇与风险86

Section C The Smell of Huge Profits over Cocktails and Sushi鸡尾酒与寿司宴：利润的气息92

Section A International Monetary System in 1972-19991972-1999的国际货币体系102

Section B Win-win or Wait？是坐以待毙还是迈向双赢？116

Section C Who'sCarryingtheCan？谁在替银行背黑锅？124

Section A Characterization of E-Commerce Traffic电子商务交易132

Section B The Basic Business System of E-commerce电子商务的基本商业体系142

Section C InformationSystemsHelp SeagramStayonTop信息系统帮助希各莱姆获得成功148

Section A How Ethical Auditing Can Help Companies Compete More Effectively atAnInternationalLevel如何通过伦理审计提高企业在国际领域中的竞争性153

Section B Multinational Companies Adjust Strategies to China跨国公司对中国的战略调整162

Section C Trends in Remuneration for CEOs of Foreign Multinational Companies in Australia澳大利亚对外国跨国公司的首席执行官的酬劳趋势168

Section A Intellectual Property知识产权176

Section B Copyright Protection in Britain英国的知识产权185

Section C Competitive Bidding at the United Nations联合国的竞争性招标190

Section A Alleviating Poverty by Sustaining Energy Development通过能源的可持续发展来减少贫困194

Section B Sustainable Development and Technological Progress可持续发展与技术进步204

Section C Sustainable Development and Biodiversity可持续发展与生命多样性211

Section A Understanding the WTO:the Agreements理解世界贸易组织的有关协议218

Section B Steel's Deal钢铁交易228

Section C U.S.Antidumping Law Hurts Americans美国人自食反倾销法的后果234

Section A Labor Export as Government Policy:The Case of the Philippines劳务输出乃国策：菲律宾例析239

Section B Who Profits from the Brain Drain？智囊流失谁受益？250

Section C Vietnam's Labor Export越南劳务输出257

Section A Introduction to Logistics物流导论265

Section B The Global Logistics Environment国际物流环境274

Section C Formulating Logistics Strategy制定物流战略282

Section A The Best Global Brands全球最佳品牌290

Section B Succeeding in Global Branding:a Balancing Act品牌全球化的成功秘诀：“采取全方位的平衡措施”297

Section C Samsung—the Making ofWorld Top Brand三星——全球最佳品牌成功之路303

Section A International Competitive Bidding国际竞争性招标311

Section B Methods of Procurement采购方式321

Section C Geographical Indication地理标志326

Section A The Universal Principles of Business Ethics商业道德的通用准则331

Section B The Fundamental Principles of Business Ethics商业道德的基本准则338

Section C Bribery贿赂344

Section A Human Resource Management人力资源管理351

Section B Toyota's Selection System丰田公司的雇员选拔系统361

Section C Recruiting Job Candidates招募岗位候选人369

Section A Corporate Governance in China（Ⅰ）中国公司治理（Ⅰ）374

Section B CorporateGovernanceinChina（Ⅱ）中国公司治理（Ⅱ）385

Section C Corporate Governance in China（Ⅲ）中国公司治理（Ⅲ）393

Section A Corporate Culture/Organizational Culture:Understanding and Assessment企业文化：了解及评价399

Section B Making Work Fun:An Important Role for Managers使工作有意思：经理们的重要职责408

Section C Fruitful Haier Corporate Culture海尔丰硕的企业文化414

Section A Insurer Ownership and Operational Structure保险公司的所有权形式及其业务结构420

Section B To Backstop Cost ofCovering Future Terrorist Attacks为今后的恐怖袭击险提供财政支持431

Section C Rapid Growth in the Chinese Insurance Market中国保险市场的迅速发展439

译文447

参考答案516

参考文献533